partner
Relationship Abuse Prevention Program
URBAN RESOURCE INSTITUTE
#SpeakWithoutFear Campaign for Teen Dating Violence Awareness Month
Practices
Strategy | Studio | Social
Urban Resource Institute had the unique opportunity to own the creative space around Teen Dating Violence Awareness Month in February 2018 by positioning their Relationship Abuse Prevention Program in front of teens and their parents for the first time in the organization’s history. Leveraging the program’s tagline, wave.xyz created a digital and social media #SpeakWithoutFear campaign through creating a social-first film series targeted to social users at various stages of their social user journey and marketing communications funnel.
Trigger Warning: Some of the content in the films below depict graphic and hard to hear material.
Cause Circle
Jason Syptak
Michael Leedy
Karina Eckmeier
Baptiste Carrera
